Popchips launches limited-time bags featuring iconic Smurfs characters

Limited edition popchips bags collaboration with Smurfs
Limited edition popchips bags collaboration with Smurfs | Popchips

With the new live-action animated Smurfs movie coming to theaters this July, chip brand Popchips has partnered with The Smurfs Movie to bring customers a variety of limited-edition snack bags featuring iconic characters alongside some of the brand's most popular flavors like Sea Salt and BBQ.

Here are the flavors to be featured along with the characters on each bag:

  • Tangy BBQ with Papa Smurf
  • Classic Sea Salt with Smurfette
  • Savory Sour Cream & Onion featuring the newest Smurf, No Name
Sour Cream and Onion popchips, No Name bag for Smurfs collab
Sour Cream and Onion popchips, No Name bag for Smurfs collab | Popchips
BBQ popchips, Papa Smurf bag for Smurfs collab
BBQ popchips, Papa Smurf bag for Smurfs collab | Popchips
Sea Salt popchips, Smurfette bag for Smurfs collab
Sea Salt popchips, Smurfette bag for Smurfs collab | Popchips

In addition to the special bags, Popchips and Smurfs are launching a special Pop Smurf Summer Sweepstakes, allowing fans the chance to win a grand prize. What is the grand prize? One winner will get the chance to invite 10 guests to an epic blue-themed pool party featuring swag, snacks, a Smurf Pop DJ, and other activities along with a year supply of Popchips in all varieties. You can learn more about the sweepstakes here.

Additionally, 50 VIP prizes include two Fandango promotional codes so you and a friend can go see the movie together, Smurf merchandise, and a variety of Popchips in different flavors. To enter the sweepstakes, fans will need to scan the QR code featured on the back of the limited-edition bags.

Popchips are designed as a better-for-you alternative to regular potato chip brands and are quite tasty. I'm partial to the Sour Cream and Onion flavor myself. Popchips are known for being "never fried, always real," featuring 50% less fat than fried chips and they are certified gluten-free and vegan.

You'll be able to shop the limited-edition bags at many regional retailers like Kroger, Publix, Market Basket, Stop + Shop, Dollar Tree, Giant Carlisle, Harris Teeter, Wegmans, Winco, Grocery Outlet, Giant Landover, Shoprite, Fresh Thyme, HEB, Haggens, Hyvee, Meijer, Grocery Outlet, Giant Eagle, and online at Thrive Market.

In The Smurfs Movie, coming to theaters this July, Papa Smurf (John Goodman) is kidnapped by evil wizards, leading to Smurfette (Rihanna), and the other Smurfs to embark on a rescue mission into the real world to save him. Apart from Goodman and Rihanna, there are many other recognizable voices attached to the film, including Octavia Spencer, James Corden, Nick Offerman, Hannah Waddingham, Natasha Lyonne, Jimmy Kimmel, Nick Kroll, Sandra Oh, and more!

Smurfs is designed as a reboot of The Smurfs films series and is based on the popular comic book series.

These limited-edition bags will be in stores from June 1 to September 1. Smurfs is coming to theaters on July 18.