Warner Bros. is doing its best to shake things up this summer, between turning Max back into HBO Max and now launching a pop-up for hit series And Just Like That.... The company is bringing Hot Fellas' Bakery to life in New York City later this month so diehard fans of the show can experience carb overload in person.
In the show, Hot Fellas' Bakery is a NYC-based bread delivery service launched by the popular character Anthony, who is played by Mario Cantone. The bakery is beloved for its delicious baked goods and its hot delivery clientele.
For just two days, on Saturday, June 14, and Sunday, June 15, fans can visit the real-world version of the bakery in the center of NYC's East Village. It will be free to attend the pop-up and open to the public, though admission is based on a first-come, first-served basis, so expect lines.
While it's unfortunate that the pop-up is limited to only two days in one location, those who cannot make it will be able to order food from the company, which makes it even more similar to the show! Max has partnered with Seamless and Grubhub to make deliveries in NYC, Chicago, and Los Angeles. Via the apps, you'll be able to order a limited-edition Hot Fellas Bakery bundle including a variety of fresh baked goods that indulge while binge-watching the show. The bundle also includes an exclusive tote bag and bread towel, but there is only a limited amount available.
What can you expect from the brick-and-mortar shop in East Village? FoodSided has learned that fans will be treated to an assortment of breads, pastries, coffee, character-themed packaging, and more. It sounds like there will also be some surprises in store.
"Fans can step inside Anthony's carb-filled dream, snap social-worthy content, and even meet the real-life Hot Fellas themselves," reads the press release.
Expect to spend some money on the exclusive merchandise inspired by the series and the bakery itself, designed by the pop-culture brand THNK1994.
And Just Like That... is a continuation of the original hit HBO series Sex and the City from creator Darren Star. Debuting in 2020, the show takes place 11 years after the movie Sex and the City 2 and features most of the same cast and characters as its parent series, including Sarah Jessica Parker as Carrie, Cynthia Nixon as Miranda, and Kristin Davis as Charlotte. Sadly, Kim Cattrall only returned as Samantha for a brief cameo in season 2.
The third season is currently airing with the finale scheduled for August 14 on Max (soon to be HBO Max again).