Land O’Lakes Farm Bowl, can Kyle Rudolph milk a cow?
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Think that Kyle Rudolph could milk a cow? During Super Bowl LII, NFL football players challenge farmers in the Land O’Lakes Farm Bowl.
As the countdown to Super Bowl LII in Minnesota begins, Minnesota is ready to highlight its farming communities. The modern farm is a pivot part of the food chain. But, without the farmer, these farms cannot survive. The Land O’Lakes Farm Bowl will have NFL football players challenging real farmers in on-farm experiences.
Being an NFL player requires strength, determination and grit. A Minnesota farmer needs these same characteristics and more. While this event during Super Bowl LII is meant to be entertaining, it highlights farmers’ important role in the food industry.
Land O’Lakes Farm Bowl, can Kyle Rudolph milk a cow? Photo from PRNewswire
The connection between the farm and fork is strong. Whether it is milk from a cow or corn from the ground, the food that people eat on a daily basis comes from a farmer’s hard work. These hardworking farmers help to feed the world. But, do people really think about where their food comes from?
According to Chris Policinski, president and CEO of Land O’Lakes, Inc. “Less than two percent of the population touches farming and, as the voice of the farmer, we feel an obligation to tell their important story.” Since the Minnesota Super Bowl Host Committee wants to tell “stories of the Bold North,” this fun event can help convey the farmers’ stories and their importance to the food chain.
So many chefs and restaurants emphasize a farm to table cuisine. This adjective often means a commitment to supporting the local farms. By using ingredients from local organizations, the chefs use fresher food and help the local economy.
As more home cooks look to emulate professional chefs, they are trying to better understand the farm to fork connection. Whether it is buying from local farmer’s markets or learning about the farms supplying their favorite foods, the agricultural industry is benefited.
The fun Land O’Lakes Farm Bowl brings together two far apart worlds, farms and football. While few people may be interested in watching a cow roping competition, they might want watch an NFL football player fumble in an unfamiliar world. The event will be entertaining. But, through the entertainment, people can learn about the importance of the American farm.
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The Land O’Lakes Farm Bowl will be held at Minneapolis’ Univeristy of Minnesota on February 1, 2018. To learn more, please visit thefarmbowl.com.