Questlove’s Cheesesteak, plant-based alternative hits all the right notes
Questlove’s Cheesesteak offers the perfect harmony for plant-based eaters. Soon available at Citizens Bank Park and LiveNation venues, this sandwich offers many possibilities.
Love the Impossible Burger? The new Questlove’s Cheesesteak brings that tasty Impossible Burger plant-based meat alternative to a classic sandwich. Featuring Impossible 2.0 Meat, this new sandwich will be available at 40 LiveNation owned and operated venues as well as the Citizens Bank Park. Who’s ready to get their jam on?
This new and exciting plant-based sandwich is launching specifically at both Citizens Bank Park and LiveNation concert venues. LiveNation was the first brand to launch Impossible Meat in the concert space. This newest menu addition shows their commitment to conscious food choices and environmentally friendly initiatives.
As the venue for the Phillies, Citizens Bank Park is pushing the “Red Goes Green” campaign. This campaign will focus on sustainability and going green efforts. The launch of this new menu item on opening day is in line with that focus.
Questlove is a foodie and entrepreneur. This sandwich was tested during the 2018 Roots Picnic music festival in Philly. The sandwich received rave reviews. Even some people couldn’t believe that the cheesesteak featured plant-based meat. Launching this sandwich in Questlove’s hometown of Philadelphia was a perfect fit.
Questlove’s Cheesesteak photo provided by LiveNation
Thinking about this cheesesteak, the pictures have it appear to look like a traditional cheesesteak. The combination of thinly sliced meat, peppers and cheese on a bun is all present. Although it is unclear if the cheese is melted, sliced cheese or whiz.
A couple of items are curious about this offering. First, having Impossible Meat in a thinly sliced variety is different. Generally, plant-based meat is a ground alternative. It is often used as a burger or as a ground meat substitute. It will be interesting to see how the thinly sliced Impossible Meat maintains its texture in this sandwich.
Also, since this sandwich offers a plant-based meat alternative, it will be interesting to see if there is a non-dairy cheese option or a vegan sandwich option. While many plant-based alternative eaters are flexitarians, the vegan community is huge. Adding this type of option could be a game changer in the music and sports space.
Questlove’s Cheesesteak will launch on March 28 at during the Phillies Opening Day at Citizens Bank Park in Philadelphia. The LiveNation venues will follow this summer.
What do you think of this new Impossible Meat offering? Will you be lining up to get a taste of this version of a classic cheesesteak?