Guy Fieri announces a new partnership that brings comfort to the conversation

(Photo by John Lamparski/Getty Images)
(Photo by John Lamparski/Getty Images) /
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Guy Fieri understands that standing on your feet all day can be hard. The celebrated chef and entrepreneur can spend many hours in the kitchen, in front of the camera and a variety of other tasks. Sometimes putting your best foot forward needs to come with the right footwear. Are you ready to upgrade your flip flops?

In a recent announcement, Guy Fieri became a brand partner with OOFOS. While some people might wonder why a chef would partner with a flip flop brand, the reasoning is simple. Fieri is a flip flop guy and a great pair of flip flops are a necessity when you stand all day.

As Fieri said himself, “Everybody knows I’m a flip flop guy. I’m on my feet non-stop in the kitchen, at the ranch, shootin’ DDD or wherever I am, so it’s important that they feel good. And lemme tell ya, my OOFOS deliver.”

Many chefs understand the importance of a good pair of shoes. While open toe shoes might not be the right choice in a professional kitchen, OOFOS with its proprietary foam and footbed combination is not like other brands. One step in this brand and your feet will feel the difference.

Steve Gallo, President of OOFOS said, “We are very excited to announce this partnership with Guy Fieri! His personal experience with our brand and his understanding of the benefits that our products provide to active people who are on their feet all day make this a truly authentic relationship.”

While this brand partnership might be a first, runners have known the benefits of OOFOS for a long time. Anyone who has suffered from plantar fasciitis knows that this footwear brand can help the painful alleviation. The design and material helps to take pain off joints. With several pairs in my closet, these flip flops really do deliver what they promise.

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If you are ready to put a little bounce back into your step, why not take a step in the shoes that Guy Fieri endorses. It might not make you the mayor of Flavortown but it will make you feel like your walking on air.