When do most people buy Halloween candy?

As the countdown to the frights has begun, one big question looms on the calendar. When do people buy Halloween candy?

Sure, some people plan in advance, have great willpower over those Reese’s peanut butter cups and work a great sale. But, for others it is last minute shopping with a small prayer that the shelves are not empty. Does your Halloween candy shopping fall in the minority or the majority of responses?

Recently, Instacart compiled a plethora of Halloween information. From favorite candies to shopping, the information might be more telling than a fortune teller’s prediction. If Halloween is that favorite spooky season, it might be best to be a well informed consumer.

Laurentia Romaniuk, Instacart’s Trends Expert said, “With candy at the center of Halloween festivities, it should come as no surprise that 43% of all candy purchases in October take place during the last week of the month according to Instacart data.” Whether the reasoning is that people do not want to sneak an extra treat or another reason, it seems that there is a peak candy buying season.

For consumers, this information can be really helpful. If there is a specific candy that is a must have, it might be best to purchase ahead of the busy shopping season.

In addition, Instacart expert Romaniuk said, “What’s actually spooky is that October 31st is the peak day for Halloween candy purchases as many households scramble to get ready for trick-or-treaters. Luckily Instacart can deliver Halloween candy in as fast as 30 minutes if you find yourself in a scary pinch!”

Basically, there is no reason to turn the porch light off on Halloween Instacart can make sure that the candy bowl is full and everyone is left with treats, no tricks.

What is your favorite Halloween candy? When do you buy Halloween candy?