Twinings encourages tea drinkers to enjoy a sip of the good life
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While some people might think of the afternoon spot of tea as a luxury or the morning ritual as an alternative to coffee, the reality is that tea is more than just another pot of Earl Grey. Although various tea blends showcase the nuances of flavors and expertise of the tea art, there can be more to that comforting sip. Looking to “Drink in Life,” Twinings and its Superblends showcase that tea can be a vibrant sip towards a more full experience.
When one year ends and another begins, many people look to resolve to do better. Although there can be debate over the necessity of restricting food and beverage choices, the reality is that change can and does make a difference. From finding balance to enhancing an overall feeling, change can be a positive stimulus.
Still, radical change can be short term. Finding easy, flavorful choices to incorporate the new path is key to long term success. The old commentary about good for you food having to lack flavor has been pushed to the back cervices of the mind.
As part of Drink in Life sentiment, Twinings is using its Superblends to showcase that living well can be a flavorful choice which is steeped in enjoying life. According to Mike Currie, VP of Marketing at Twinings North America, “Twinings is committed to delivering quality teas with exceptional taste and aroma that make consumers feel good – both inside and out – with every sip.”
What are the Twinings Superblends offerings?
Although tea itself can have various benefits, the Superblends have been created with functional additives and ingredients. The idea is to use these teas as “wellbeing drinks that nourish the mind, body and soul.”
Sophia Forrester, Herbal Advisor at Twinings North America said, Twinings’ Master Blenders leverage generations of trusted knowledge and ethical integrity to craft exceptional wellbeing drinks that are made with only the finest herbs, fruits and teas. Twinings is proud to introduce its latest Superblends collection, which offers a range of functional benefits to help consumers enhance their everyday lives, without compromising on great taste.”
The Twinings four Superblends teas are:
Sleep+: Wake Up Wonderful
Being able to unwind at the end of the day is part art and science. With this herbal tea, the combination of vanilla and cinnamon is sweet yet comforting. With melatonin, it might be the cup of tea that brings a sleep filled delight.
Immune Support+: A Super Defense
More and more people appreciate the food trend of using ingredients to boost their body’s responses. With this tea, the green tea and Vitamin C offer that lift while the sweet mango and slightly spicy ginger bring the flavor enjoyment.
Energy+: Play All Day
Busy days can be taxing, but getting a little help can be uplifting. Combining green tea with Vitamin B6, the boost is blending with flavors of apples and oranges. It might the new apple a day routine.
Heartea+: Support a Healthy Heart
A strong heart is more than a romantic gesture. This hibiscus herbal tea uses Vitamin B1 to assist “healthy heart function.”
These four Twinings teas are just the start of the Superblends line. Additional flavors will be available in 2022.
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What food and beverages do you use to support your wellness lifestyle? Do you resolve to make positive food changes every year?