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Dress the DEW: MTN DEW and Spirit get spooky this Halloween season

By Cristine Struble

MTN DEW + Spirit Halloween Drop First-Ever Costume Collab, Plus New Mystery Flavor. Image courtesy of MTN DEW
MTN DEW + Spirit Halloween Drop First-Ever Costume Collab, Plus New Mystery Flavor. Image courtesy of MTN DEW /
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Given that pumpkin spice has taken over the shelves, it must mean that Halloween is right around the corner. While some people might appreciate those warm, comforting spices, others prefer a little more fright for the season. From quenching a thirst for that MTN DEW VOO-DEW to dressing up as a favorite beverage, MTN DEW and Spirit have you covered.

Finding the perfect Halloween costume is not easy. From wanting to stand out in the crowd to bringing a taste of personality, no one wants to just put a t-shirt on and call it a day. Whatever the choice, it says something about who you are and what you like.

This year, MTN Dew and Spirit have teamed up to give the DEW Nation tons of options. As Pat O’Toole, Chief Marketing Officer, MTN DEW said, “This year, we’re excited to partner with Spirit Halloween to help DEW Nation take their Halloween to the next level by bringing this exclusive collection to doorsteps nationwide.”

Available at Spirit while supplies last, the four costumes might be the talk of that Halloween event. The options are MTN DEW Original Bottle Costume, MTN DEW Baja Blast Can Costume, MTN DEW Code Red Can Costume and MTN DEW VOO-DEW GRIM Costume.

Looking at the three beverage themed-costumes, they are self-explanatory. Whether it is a statement of loving a favorite DEW beverage or maybe making people thirsty, the special attire will get people talking. Each option is $49.99.

The MTN DEW VOO-DEW GRIM Costume blends a little fright with that sip. While this creep-esque option channels that favorite MTN DEW VOO-DEW mascot, there is a little mystery in the fog. Afterall, the best part of the spell in that bottle is solving the flavor conundrum. The MTN DEW VOO-DEW GRIM Costume is $89.99.

MTN DEW VOO-DEW
MTN DEW + Spirit Halloween Drop First-Ever Costume Collab, Plus New Mystery Flavor. Image courtesy of MTN DEW /

And, if costumes are not part of the Halloween plan, another special offering might get the DEW Nation to head to Spirit. For the first time ever, the VOO-DEW MTN DEW Halloween variety pack brings back previous offerings. The “Ghosts of VOO-DEW Past” variety pack could be the must have beverages for the spooky season. It might be best to stock up before the clock strikes October.

What do you think of the MTN DEW and Spirit collaboration? Are you running to get your piece of DEW Nation seasonal offerings?