GOAL: Flavorful ways to celebrate the Women’s World Cup
As the US Women’s Soccer Team seeks its third consecutive title, all eyes are on the pitch. When the rousing cheer of GOAL sounds, the cheering gets everyone famished. Luckily, there are many food focused ideas to celebrate the Women’s World Cup.
Chipotle
Chipotle has been a longtime supporter US Women’s Soccer. For this special occasion, the popular quick service restaurant will be giving away 2,500 free digital entrees. According to the terms, “When the USWNT scores a tying, go-ahead, or lead-extending goal during the Group Stage of its upcoming international tournament, a unique code for a free entrée will be revealed on the USWNT Twitter channel.”
In addition to the free food offer, guests can order special meals curated by Rose Lavelle and Sophia Smith. These special menu items, available on the app or online, are Rose Lavelle Bowl and Sophia Smith Bowl. In addition, both players are offering their favorite Chipotle hacks online.
Truly
As the Official Hard Seltzer of U.S. Soccer, Truly launched a new flavor just in time to toast all the great plays. The new Truly Orange Slices is a nod to a soccer halftime favorite, orange slices. While the flavor captures that sweet, juicy sip, it is a touch of nostalgia, too. Bringing together simplicity and refreshment is always a win for a beverage brand.
Frito-Lay
The Tournament Supporter and the Official USA Snack of the FIFA Women’s World Cup Australia & New Zealand 2023, Frito-Lay is celebrating a “Taste of Greatness.” The new campaign brings together soccer legends and new faces to celebrate the dedication and passion that these athletes have for their sport.
Although this campaign might not have particular country inspired flavors like previous Frito-Lay offerings, the emotional connection has people stopping to watch that commercial. Sometimes it is not the special flavor that gets people talking, it is the sentiment behind sharing the snack.
Taco Bell
While people might be voting for that new hot sauce packet phrase, Taco Bell is raising the heat with its first ever Unofficial Halftime Show during the Women’s World Cup. The special online concert series will feature various artists. These breaks during some of the soccer matches will get everyone grooving for the second half.
Coors Light Soccer Scarf
Although some soccer stadium might always serve beer, others know the importance of having that chilled beverage for both celebrations and less than enthusiastic moments. With the new Coors Light Soccer Scarf, aka the Chill Fanxiety scarf, the classic sports apparel item is multi-functional. From the beer pockets for that Coors Light to the cooling technology to keep fans from getting too hot under the collar, this special accessory will be a must have for everyone.