Espresso martini aficionados are swooning for this enticing fragrance

Whether it is an aperitif or a substitute for dessert, espresso martini aficionados will never turn down that martini glass. Although a perfectly shaken cocktail satisfies in the best possible way, the aroma can get some drinkers to switch their bar order. With the latest offering from Absolut and Kahlua, that tempting scent can be part of any hour, not just cocktail hour.

According to a recent survey, “91% of Espresso Martini drinkers say that when they smell espresso or coffee in a bar, it makes them want to order an Espresso Martini.” There is something tempting about a freshly brewed coffee scent. Similar to how cookies fresh from the oven might conjure images of grandma or that unctuous bacon sizzling on the stove can make a person jump out of bed, the reality is that scents evoke a response.

Recently, Absolut and Kahlua launched the world’s first Espresso Martini eau de parfum. Speaking to this offering, Matt Foley, Vice President Marketing, Absolut & Kahlúa said, “Like most Espresso Martini aficionados, we can’t get enough of the cocktail’s velvet warming flavor profile. This holiday, we want to spread Espresso Martini cheer and what better way to get people in the mood than with the must-have scent (and cocktail) of the season? We know the most delicious Espresso Martinis are made with Absolut and Kahlúa so the brands inspired a fragrance, Blend No. 83, sure to spark conversation and of course, the desire to order an Espresso Martini.”

While the original cocktail may have had model inspiration, the current love affair with the Espresso Martini crosses a wide demographic. From the person who wants a caffeinated boost to start the night to the drinker who prefers a sweet, robust flavor that does not remind them of the beach, the glass is raised by many.

With the special Espresso Martini eau de parfum, Blend No. 83, the Imaginary Authors perfumery has captured the essence of not only drinking this elegant cocktail but also the classic flavor notes that are irresistible. Blending together Arabica Coffee, dark chocolate, sugarcane rum, a smattering of velvety foam and a hint of night musk, the aroma captures some seduction, decadence, and a slight air of mystery.

While a cocktail in hand can be the best accessory for a night out, this limited edition fragrance might be a close second. Available for pre-order, Blend No. 83 retails for $105. It will be available while supplies last and will ship in early December. It could be the ultimate luxurious gift for the Espresso martini aficionados.