The snack that smiles back is diving into the sweet side. Three new dessert flavors have people enjoying the graham crackers by the handful. Ready to get that first taste of Goldfish Sweet Grahams?
Social media continues to influence food trends. Indulgent cravings do not simply disappear into thin air. People are finding ways to embrace that “Little Treat Culture” with their favorite foods. Goldfish Sweets Grahams fit right into that trend.
Speaking about the new offering, Mike Fanelli, Senior Director, Snacks Marketing, Goldfish said, “Our permanent additions to the Goldfish Grahams line come after a surge in popularity, thanks in part to successful limited-edition collaborations with iconic brands like Hello Kitty and Elf. This expansion provides an opportunity for us to tap into the growing bite-sized sweet cracker category and engage Gen Z and Millennial snackers with trending flavors that satisfy their need for a little treat.”
Available in three flavors, Strawberry Shortcake, Vanilla Cupcake and new Cinnamon Roll, the Goldfish Sweets appeal to a wide range of consumers. From the TikTok generation that wants their little indulgences to the lunchbox crowd who appreciates a sweet treat.
Looking at the three flavors, the choices are interesting. First, Strawberry Shortcake brings a fruity flavor without being just fruit forward. Also, this flavor can be transformed in many ways. For example, creating a snack mix with this flavor, some chocolate pieces and dried strawberries would be sublime.
The Cinnamon Roll flavor is warm and comforting. The combination of graham cracker and cinnamon spice is a touch nostalgic but still feels current. This flavor paired with a yogurt would make a great lunch treat.
The new Goldfish Sweets will be available starting in January 2025. The suggested retail price is $3.59.