Olivia Culpo and Peroni bring Italian style to 2024 Miami Grand Prix, interview

Olivia Culpo for Peroni
Olivia Culpo for Peroni / Peroni
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While South Beach always brings the hottest style, the 2024 Miami Grand Prix offered exhilarating food and fashion around the track. Olivia Culpo partnered with Peroni Nastro Azzurro 0.0% and a taste of the Italian dolce vita was on full display.

From summer fun to enjoying a weekend full of sports events, people are wanting food and beverage options that help keep them on their game. Non-alcoholic beverages have surged in popularity. Instead of feeling weighed down by the buzz, the newer drinks bring the flavor that people expect without the alcohol.

Ahead of the 2024 Miami Grand Prix, Olivia Culpo spoke to FoodSided about her Peroni Nastro Azzurro 0.0% partnership and what she was excited to experience at the race. Having been part of the F1 race previously, Culpo was excited to return, especially since it was a family affair this year.

Culpo shared, “I have gone in the past and the excitement is truly incredible. This year, I’m really excited to be going with Peroni and Ferrari, the two iconic Italian heritage brands. Plus, this year, my whole family will all be with me so it will be a family affair.”  

While the event brings together big crowds to view all the action, Culpo mentioned that watching the speeding cars on screen does not capture the intensity of the moment. She said, “I feel like that you do not really understand how loud and fast it is until you are there. If you get to go down to the pit, it is even better.”

Olivia Culpo for Peroni
Olivia Culpo for Peroni / Peroni

In addition, Culpo said it is a total experience. As she said, “it is about the people watching, the fashion, the sport, and the team that you want to win. There is so much excitement is unlike any other event.”

Given all the activity, it is vital to have a beverage that does not slow you done. Culpo believes that the Peroni Nastro Azzurro 0.0% is that light, refreshing option on a warm Miami day. Although the non-alcoholic beer can pair with almost any food, she recommended some pizza or some other Italian food to continue the underlying theme.

While the food and beverages are on point, Culpo recommends dressing for the event as well. Her vibrant red definitely turned heads. But, she did recommend some comfortable shoes. From the walking to the standing smart footwear choices can make the day more enjoyable.

The Miami Grand Prix might have raced to an exciting finish, but there is always more fun to be enjoyed all summer long. With a cold Peroni Nastro Azzurro 0.0% waiting to be enjoyed, that taste of Italy is deliciously refreshing. The view at home might not be as stunning as the Amalfi Coast, but the beverage can bring a touch of that dolce vita.