Cleveland Browns’ Odell Beckham Jr teams up with Pedialyte
Odell Beckham Jr has teamed up with Pedialyte.
With a new football season underway, Cleveland Browns Pro Bowl wide receiver Odell Beckham Jr has teamed up with electrolyte beverage Pedialyte as a brand ambassador.
“I learned about Pedialyte from my mom,” Beckham said in a press release, “and since then I’ve been turning to it not just when I am training or playing, but also when I’m traveling, whenever I need it — because it works. Now, I’m excited to tell my fans all about it.”
Pedialyte, owned by pharmaceutical giant Abbott Labs, is traditionally thought of as a supplement for children, found in the baby aisle of grocery stores near the infant formula.
But there are many other uses for Pedialyte as well – adults often use it to cure hangovers, and lawn care professionals guzzle it down to fend off heat exhaustion during the hot summer months.
Given how many football practices take place in the brutal heat of summer, as the USA Today notes, many high school teams across the country are searching for alternatives, making this partnership a logical one.
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“Working with OBJ to share that message was a natural choice for our brand,” Chris Calamari, vice president of Pedialyte Nutriition, said in a press release. “He’s a huge fan of the product, crediting its use to help him in his quest for optimum performance. We’re excited for OBJ to bring his creativity and entrepreneurial spirit to the Pedialyte brand.”
According to Forbes, Odell Beckham Jr becomes the first official product endorser for Pedialyte, though singer Katy Perry has praised the product on her social media.
Beckham was named to the All-SEC team twice while an LSU Tiger, totaling 143 receptions for 2,340 yards and 12 touchdowns, with over 1,500 return yards on special teams.
In five seasons with the NFL’s New York Giants, Beckham totaled 380 receptions for 5,476 yards and touchdowns, 44 touchdowns, named to the Pro Bowl from 2014 to 2016 before signing with Cleveland this offseason.
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For more on the Browns’ 2019 season, see our fellow FanSided Network sites Dawg Pound Daily and Factory of Sadness.