March Madness food providers look to give back to local communities

As everyone watches the March Madness action on the court, the food providers, namely Centerplate, looks to continue its dedication to giving back to local communities. While the past year has seen sports venues being more quiet than boisterous, the people who make food as important as the big play have been supporting people within the community. That commitment continues with the big dance.

From the opening rounds till the Final Four, Centerplate and its talented team will a mainstay at the Indiana Convention Center and Lucas Oil Stadium. While the limited fans might just focus on the food and beverages being served, there is more than another delicious bite to this food story.

For example, at the end of the tournament, Centerplate has committed to donating excess food local charitable organizations, like Second Helpings and Gleanors Food Bank of Indiana. This idea continues the company’s commitment to local communities. From Hard Rock Stadium to the San Diego Convention Center, the various locations have provided millions of meals to those in need.

Since many sports fans have longed to see the action from the stand, Centerplate and Sodexo have been leaders in creating safe environments to allow fans to attend. As seen with the Rise with Sodexo program, health and safety are a priority. From cashless payments to pre-packaged condiments to closed food containers, the adaptations have made everyone feel more comfortable within this new environment.

In addition, the food providers have looked to how and where it sources it food. For March Madness, responsibly raised and processed meat from Legacy Maker will be used. In addition to providing a vegetarian diet for its animals, the company turns all waste into renewable energy.

While the fans in might not focus on these food facts, the reality is that Centerplate and Sodexo have moved the conversation forward while the crowd noise has been muted. As fans return to the stadiums and cheer for that epic moment in the stands, the reality is that the play on the field isn’t the only action that deserves applause. As guests grab a meal, it might be time to say a thank you the people who helped to make that return to sports happen.


When was the last time that you saw sports in person? Are you excited to take that seat again?