The hottest snack of the season becomes a piece of art
Have you tried the hottest snack, the new Goldfish Frank’s RedHot crackers yet? The limited time only snack has had everyone craving a taste of that spicy snack. While this offering may not be on shelves forever, Campbell Snacks wants true fans to have a piece to savor long after that last bag is enjoyed.
Available now through June 4, Goldfish and Frank’s RedHot will be giving away three NFTs (non-fungible tokens) via @GoldfishSmiles. While this special giveaway might still leave fans hungry for that spicy snack, the one of a kind NFT will be the envy of all snack fans.
Janda Lukin, Chief Marketing Officer, Campbell Snacks, said “While our crackers are limited edition, we knew we had to capture the essence of our fun partnership that extended beyond the flavor and craft it into the collectible piece of art that it is.”
Recently, NFTs have become a hot commodity. Even though grandma might not understand the concept, it seems that this new digital art is can be more valuable than the dogs playing poker oil painting hanging in the basement. These blockchain digital tokens are irreplaceable, unlike that piece of art that someone told you was a one of a kind.
While everyone knows that the Goldfish Frank’s RedHot crackers will fly off store shelves, snack fans appreciate that they cannot buy a case of crackers and hope that the last forever. Food does have a shelf life, but a NFT is forever.
But, everyone will want to get a taste of the special limited edition snacks. If you haven’t found them in stores yet, start looking. They will be available soon. A package has a suggested retail price of $2.49.
light. Related Story. Favorite snacks are transformed into comfort food recipes
What do you think of the NFT trend? Would you rather have tangible art, digital art or just spend the money in snacks?