Wendy’s Rewards program gives its fans a huge gift for its anniversary

While Wendy’s Made to Crave menu always delivers the big flavors the Wendy’s Rewards program delivers just as big bonuses for that customer loyalty. As the first quick service restaurant to embrace the loyalty program, it is making a huge celebration of the one-year anniversary. Ready for that special present?

Loyalty programs are more than just a convenient way to place a food order. As Wendy’s has shown, its program balances the special offers, limited time deals and special early tastes of new menu items. While the brand is rewarding its customers, the program also creates a stronger connection to the food that people crave.

According to Wendy’s on July 8, Rewards members will receive a free Dave’s Single with purchase. The offer will be available only on July 8, which is in honor of the one year anniversary of the rewards program on July 21.  The offer will be available via mobile order, in restaurant or via the drive-thru.

This offer is part of Wendy’s Hot Deals of Summer. While many people are counting down the days till their can taste the new Ghost Pepper Ranch sauce, there is always another reason to enjoy that food that is always done right.

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For example, enjoying a Wendy’s breakfast is the tasty way to start the day. Now through early August, Wendy’s is offering a 2 for $4 deal. Guests can choose from Honey Butter Chicken Biscuit, Bacon, Egg & Swiss Croissant and Sausage, Egg & Swiss Croissant. The offer is via the app or at participating locations.

All of these offers are part of the brand’s commitment to food done right. While the quick service restaurant looks to have a varied menu, it appreciates that guests want to feel value for their purchase. When a brand can find that perfect balance, customers will remain loyal.

Wendy’s Hot Deals of Summer are heating up. Be sure to check back with more deals and specials coming soon.

What is your favorite Wendy’s menu item? Do you always order the same food or do you try something different on occasion?