Modelo celebrates the fighting spirit of college football fans

Modelo Unlockzie College football promotion, photo provided by Cristine Struble
Modelo Unlockzie College football promotion, photo provided by Cristine Struble /

Whether that college graduation was this past year or decades ago, college football fans are loyal to their alma mater. That fighting spirit is more than just wearing a particular color on game day. It is a celebration of community and camaraderie. With the help of Modelo, everyone can “Unlockzie” even more reasons to celebrate.

For many college football fans, enjoying an iced cold beer during the game or raising a toast in triumphant victory is the best part of their Saturday. While they might not be on the field controlling the outcome, all that cheering has everyone feeling as if they are integral to all the action.

As the Official Beer Sponsor of the College Football Playoff, Modelo wants to engage fans in a fun, interactive way. Continuing the brand’s concept of the fighting spirit, the “Unlockzie” is the perfect way to add extra excitement to game day.

According to Greg Gallagher, Vice President of Brand Marketing, Modelo. “The Modelo Unlockzie provides an engaging way for fans to amplify their football experience while supporting their team with a cold Modelo in hand.” It seems like it is time to grab the can, slip on that koozie and toast to the fighting spirit.

How can college football fans use the Modelo Unlockzie?

Most people appreciate that an iced cold beer needs a koozie. The Unlockzie takes that idea and amplifies it. Now, that simple item is more than just an easy grip around a can. It could be the ticket to a plethora of great prizes.

With the special Unlockzie, fans have the potential of winning a variety of Modelo swag as well as the grand prize of two tickets to the College Football Playoff National Championship.

Simply slip the special technology koozie on the Modelo can and follow the instructions. For more information and to receive a free Unlockize, please visit

Are you ready to toast to your fighting spirit? A can of Modelo can unlock limitless possibilities.