Tostitos and Tony Romo partner to be the ultimate football knowledge whisperer
Since many people crave that Romotivation, Tostitos and Tony Romo are ready to give one ultimate football fan the ultimate edge on game day. Just like the coaches have the experts whispering the advice for the perfect play, football fans can have Romo in Your Ear.
Football fans are passionate about each first down, completed pass and game winning drive. While stats and facts are part of the football fandom, sometimes that information is stuck in the cervices of the brain. A little helpful push can turn a fumble into a score.
The Romo In Your Ear is a special promotion from Tostitos, the Official Chip and Dip of the NFL, and Tony Romo. The idea is simple, Romo will provide one lucky person all the football lingo to make them a football hero.
Check out this Tostitos video featuring Tony Romo.
As Romo said, “It’s no secret football has been a passion of mine for many years, but something I love about the game are the moments off the field when you watch the game with friends and family, often around the chip and dip bowl. I couldn’t pass up the opportunity to team up with Tostitos for this fun collaboration that allows me to share my love of the game with even more people, no matter their level of football expertise.”
While the promotion is rooted in fun, the reality is that football and food are always winning teammates. When that crunch of the chip satisfies, it is a reason to cheer for the next epic play. From tailgating to commiserating, food is just as important to game day as that lucky jersey.
With this new promotion, Tostitos put a little more fun in the football experience. From the biggest fan to the person who just comes for the snacks, that time together in front of the screen is more than just commentary about the Xs and Os.
As Anya Schmidt, Senior Director of Marketing, Frito-Lay North America said, “As a brand rooted in creating fun and lasting moments, the NFL season is an important time where we can play a role in fostering that togetherness. We created Romo in Your Ear to offer fans of all levels of football knowledge a new and exciting way to enjoy game day. As someone known for fun play-by-plays, we know Tony will offer an incredible, once in a lifetime experience for this contest winner, while our fan favorite chips and dip will help our consumers become the hero of their tailgate or homegate this season.”
For anyone who would like to enter the Romo in Your Ear giveaway, they can fill out an application and submit a video on the brand’s website. Romo In Your Ear earpiece will be awarded to one lucky fan at the end of November. A special game watching party will happen in December.
It is time to end the blank stare when football fans talk about the bootleg, slant pass and nickel package. With Tostitos and a Romo in Your Ear, you will be the sage of game day.