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Mars Valentine’s Day chocolates inspire sweet happiness for the holiday

By Cristine Struble

Mars, the maker of some of the world's most-loved candy products, has unveiled limited-edition Valentine's Day offerings from M&M’S®, DOVE®, and Ethel M Chocolates®, as well as personalizable options on MMS.com to help consumers spread love this Valentine’s Day. photo provided by Mars
Mars, the maker of some of the world's most-loved candy products, has unveiled limited-edition Valentine's Day offerings from M&M’S®, DOVE®, and Ethel M Chocolates®, as well as personalizable options on MMS.com to help consumers spread love this Valentine’s Day. photo provided by Mars /
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As February 14 approaches, the affection that people have for friends, family, and that special someone grows. While the romance might in the cards, it isn’t the only sentiment on the table. With the Mars Valentine’s Day chocolates, sweet happiness is waiting to be shared.

Candy and Valentine’s Day go hand in hand. From special limited edition offerings to classic treats, those gifts are often the center of many celebrations. According to the National Retail Federation’s 2022 Valentine’s Day spending survey, candy was the most popular gift.

While some people use candy to express their feelings and others are looking to give a gift that they know everyone will enjoy, Mars Valentine’s Day chocolates have both new and returning favorites that will top the list. As Tim LeBel, President of Sales at Mars Wrigley said, “Omni channel data shows consumers are gifting candy to friends, family and loved ones to inspire moments of everyday happiness.”

What are the new Mars Valentine’s Day chocolates for 2023?

According to Mars Wrigley, there are two new candy offerings that will definitely capture people’s attention. While M&M’S has been showcasing its female power recently, the newest flavor is a classic combination that is a Valentine’s Day favorite.

M&M'S White Chocolate Strawberry Shake Valetine's Day Chocolates
Mars, limited-edition Valentine’s Day offerings from M&M’S®, includes White Chocolate Strawberry Shake, photo provided by Mars /

The new M&M’S White Chocolate Strawberry Shake is a sweet take on the classic chocolate and strawberry. By using the white chocolate, the taste is sweeter than the traditional milk chocolate. Meant to mimic the frozen dessert, this idea is tasty for both eating on its own and transforming the candy into other desserts.

For example, since the flavor is sweeter, it would be a lovely contrast on a rich, chocolate dessert. Topping a cake or a brownie with some of these M&M’S would be delightful. For an over the top option, consider covering a big, juicy strawberry with these crushed M&M’S candies. Or, even add a few to some pancakes to bring the sweetness to a Valentine’s Day breakfast.

Another new offering is the DOVE Promises Dark Chocolate Ganache. The overly rich chocolate is perfect for the person who wants a little extra indulgence. It is easy to be satisfied with just one.

If there are some extras of this candy in the bag, the DOVE Promises Dark Chocolate Ganache work quite well as a center of a chocolate cake. That rich chocolate can be an easy hack for a lava cake.

For the ultimate love connection, consider the Ethel M Chocolates 5-piece Love Collection. The special heart shaped chocolates feature five different flavors, Milk Chocolate, Lemon Satin Crème, Dark Chocolate, Milk Chocolate Peanut Butter and White Chocolate. The variety shows how a true love affair celebrates all of life’s flavors.

Mars Valentine’s Day chocolates include Ethel M Chocolates
Mars, the maker of some of the world’s most-loved candy products, has unveiled limited-edition Valentine’s Day offerings from M&M’S®, DOVE®, and Ethel M Chocolates®, as well as personalizable options on MMS.com to help consumers spread love this Valentine’s Day., photo provided by Mars /

Lastly, M&M’S has a variety of special gifts for the holiday. From personalized teddy bears to heart shaped candy boxes, there are plenty of options to give.

The Mars Valentine’s Day chocolate offerings will definitely bring happiness and fun for the holiday. Whomever unwraps these candy treats will appreciate the sweet sentiment in the gesture.

Mars Valentine’s Day candy can be found at various retailers and online. For more information, on the specialty offerings, please see each brand’s online stores.