Panera Crunch Time Ordering is the ultimate mealtime convenience
Many people use restaurant and food apps for that quick grab and go order, but sometimes there can be a delay in that pick-up. With Panera Crunch Time Ordering, set, swipe, and pick up changes the food ordering process in the best way.
Mobile ordering has become a common practice. While the home screen might be crowded with apps, each one is different. From benefits from loyalty programs to money saving promotions, food brands are looking for ways to grab consumers’ attention. If one icon can get prime space on the screen, it could be always front and center in their mind.
With the new Panera Crunch Time Ordering, the idea is meant to streamline the food ordering process for people’s busy lives. The concept allows consumers to set a date and time for pre-programmed favorite meals to be added to the order. Simply swipe, pick-up and go.
According to Meenakshi Nagarajan, Chief Digital Officer, Panera Bread, “We are thrilled to introduce Crunch Time Ordering as the ultimate one-swipe ordering option on the Panera app. Our guests lead busy lives and need convenience more than ever. They have always been able to rely on Panera for delicious food made with great ingredients, and now we have their backs when they need to quickly and easily have dinner handled between meetings, practices or recitals, or other moments of crunch time in their lives.”
Whether or not other restaurant brands follow in Panera’s footsteps remains to be seen. But, the concept makes sense. It is an extension of the order ahead. Convenience with a side of a reminder can entice guests to place that order time and again.
Should the new Stacked Toasted Baguettes be part of that Panera Crunch Time Ordering?
Since the Panera Crunch Time Ordering is all about the favorite meals, the new Stacked Toasted Baguettes might be one of those favorite meals. After many people loved the combination of textures on the original Toasted Baguettes sandwich offering, this new option is even bigger.
The Stacked Toasted Baguettes have added protein. It is a heartier option for bigger appetites or just another choice for people who prefer a protein rich dish.
The Stacked Toasted Baguettes are available in Chicken and Pepperoni Mozzarella Melt, Chicken Green Goddess Caprese Melt and the Chicken Cordon Bleu Melt. Check with restaurants for more information.