While certain food and flavor combinations are iconic, the new Red Velvet Philly Bagel Bomb will have people swooning over the special collaboration. The offering from Philadelphia Cream Cheese and Milk Bar shows how the perfect balance of flavor and texture is the ultimate treat.
The combination of cream cheese and red velvet is a classic. The slight tanginess from the cream cheese and the richness of the red velvet offers a balance that always brings smiles. Even though that slice, cookie, or other dessert deserves a spot on the table, sometimes a poppable treat is more convenient.
When Milk Bar created the Bagel Bomb in 2011, it was a huge hit. It combined what people love about cream cheese and a bagel into a different format. Similar to many of the whimsical trats that the brand offers, it captures everyone’s attention.
In special offering, Philadelphia Cream Cheese and Milk Bar have collaborated on the new Red Velvet Philly Bagel Bomb. The “mini-bomb” is the first time that the bagel bomb has been offered in a sweet format. Yet again, this offering is pushing the food conversation forward.
As Keenan White, Senior Brand Manager, Philadelphia at Kraft Heinz Company commented, “As we continuously push to uncover unique and irresistible ways for fans to enjoy Philadelphia, this partnership with Milk Bar was a natural fit. We love how both brands have tapped into hallmarks of what make them beloved, while doing it in an unexpected and consumer-driven way with this limited time offering.”
Finding a way to make connections across flavors, brands, and even just a conversation is vital. Even if one person never waivers from using that Philadelphia Cream Cheese on their bagel or in their cheesecake recipe, these new food offerings spark creativity. Why not think beyond the traditional plate for some culinary inspiration.
Christina Tosi, Chef and Founder of Milk Bar, appreciates that the larger rollout of her infamous bagel bombs is getting everyone excited. As she shared, “Teaming up with Philadelphia (my only choice when it comes to cream cheese, btw) felt like the truest way to roll out our first-ever nationwide bagel bomb offering: the Red Velvet Philly Bagel Bomb. The combo of red velvet’s decadence with just the right amount of creaminess that only Philly can provide, bakes up an irresistible experience that we’re so excited to finally offer to our community nationwide.”
The Red Velvet Philly Bagel Bomb surrounds that creamy, tangy Philly cream cheese center with a red velvet bagel dough. Served slightly warmed, it can be a breakfast, snack, or anytime treat. It might be time for people to re-think the flavors that are served in bagel form.
The special offering will be available at Milk Bar bake shops in New York City, Los Angeles and Washington, D.C. In addition, the Red Velvet Philly Bagel Bomb can be purchased online at Milk Bar Store.