Liquid Death believes everyone, including zombies, deserve satisfying refreshment

While Liquid Death has long touted its ability to kill people’s thirst, the reality that that everyone, including the undead, deserve satisfying refreshment. Instead of creating further divides, it might be time to give a helping hand, or can, to all creatures, even if their food cravings are a little unique.

In a crowded beverage space, it can be difficult to stand out in a crowd. Flavors, creative partnerships, and even innovative approaches have been used by many brands. To ensure that loyal following, customers need to connect with that company, think about it fondly, and grab that beverage off the shelf time and again.

With Liquid Death, the flavor always delivers the taste that people want. Once that can is opened, people are satisfied. Whether it is a crisp, citrus flavor or one of its tea blends, people know that their thirst will be quenched.

More importantly, the beverage brand is more than a clever name and an effervescent elixir. It uses creative marketing to appeal to its audience. Sometimes a little tongue and cheek, it never wants to be hidden in the shadows. Bold, unique, and often humorous takes ensure that this brand is unlike its bubbly competitors.

The most recent announcement brings a collaboration between Liquid Death and Call of Duty: Modern Warfare III. As seen in the recent release, those classic, heartfelt charitable commercials get a twist. After all, zombies are people too.

Although someone might get offended, many people will laugh. Whether people get the commercial parody, appreciate the game connection, or just love zombies, the video does its job. It has people talking. If people choose to drink more water because of that plumb, well-hydrated commented, great. It remains to be seen if better hydration will equate to a better outcome in Call of Duty: Modern Warfare III.

Liquid Death can be found at various retailers. Call of Duty: Modern Warfare III with Modern Warfare Zombies is available now.