Kroger jumps into spring with flavor, function, and fun

Kroger Lemon Old Fashioned Donuts
Kroger Lemon Old Fashioned Donuts | Cristine Struble

While the Easter bunny might be the one hopping down the trail with an overflowing basket, Kroger has lined the shelves with a variety of items for the spring season. From sweet treats to snacking favorites, the private label brands balance flavor, fun, and savings with these food choices.

Time and again, Kroger leads the ways with balancing food trends with cost savings. Even though people might long to be one of the elite to enjoy an exuberantly priced fruit, the reality is that single juicy morsel is not worth the cost. In a world where shopping choices are measured by overall value, Kroger wants to be that industry leader.

Over the past several years, the grocery store brand appreciates that its private label offerings, like Simple Truth and Private Selection, offer shoppers elevated options while still fitting within their weekly budgets. Just like the perfectly balanced flavor in a dish, return on money spent is paramount in the weekly shopping budget.

Several of Kroger’s spring items fit seamlessly into that concept. For example, the Kroger Brand Old Fashioned Lemon Donut is a delicious find. While other glazed options might tempt with that red light, these donuts capture the bright, sweet fun of the season.

Kroger Lemon Old Fashioned Donuts
Kroger Lemon Old Fashioned Donuts | Cristine Struble

The donuts have just the right amount of tanginess. The pucker is present, but the sweetness makes it irresistible. Instead of grabbing a coffee to pair with the food, consider a simple tea. Whether eaten as the first bite of the day or a mid-afternoon treat, buying two dozen is a good choice.

While the lemon donuts are a classic, Kroger is always looking to embrace food trends. The Simple Truth Instant Mushroom Chai Tea is a nod to the trend of functional foods. While mushroom beverages might get a side eye from grandma, the functional element needs to be considered.

This tea is approachable. Without being too earthy, it offers a supersized serving of superfoods. No one is implying that coffee is completely pushed aside but the occasional swap is worthy trying.

Another nod to a food trend is the Private Selection Sweet Heat BBQ Sauce. This sauce does not scorch the palate, but it demands to be noticed. It works well as a glaze. While ribs or chicken wings are an obvious choice, consider using it as a glaze on a burger. That swicy with some melted cheese makes for a great meal. And, pairing it with a Kroger Big K Dr K Soda is quite tasty.

These Kroger food items are just a small selection of the options filling store shelves. During the next shopping treat, consider adding some of springtime favorites to the cart. The price and the value make them a must buy.