Certain beverages epitomize the sentiment of a season. Cozy, warm drinks help to ward off the winter chill. In contrast, bright, refreshing sips feel like a cool breeze on a warm summer day. The new Lipton Fusions brings a taste of summer to any season. Thirsty to quench that sunny feeling 365 days a year?
Iced tea has been a beverage staple. Whether people grew up with grandma making sun tea on the porch or prefer to grab a bottle from the fridge, the reality is that tea can be transformed in so many different ways. Even if coffee might be the morning pick me up, tea is the all-day beverage that fits with any and every occasion.
Lipton has been that trusted brand. From a simple black tea to floral and green tea varieties, the brand appreciates that people love to brew flavor and innovation. Plus, when a time crunch hits, that ready to drink bottle is waiting to satisfy in any moment.
Ahead of summer fun, Lipton Fusions are coming to the shelf. The newest Pepsi Lipton offering brings sweet, fruity flavor to the season. They are the brand’s first-ever lemonade iced tea. The two new flavors are: Strawberry Lemonade and Pineapple Mango Lemonade.
As Zach Harris, Vice President/General Manager, Pepsi Lipton Partnership North America discussed the new offerings, “Lipton Iced Tea has always been synonymous with the carefree joy of summer, and with the launch of Lipton Fusions, now everyone can enjoy that ‘Lipton Taste, Summer Feeling’ all year long. We are excited for our fans to embrace these refreshing new flavors with the same enthusiasm they have for the season itself.”
Looking at the two new Lipton offerings, the beverage brand is adapting a trend that has taken over the quick service restaurant space. Fruit infused teas and lemonades are everywhere. It is more than the iconic McAlister’s sweet tea or Chick-fil-A’s lemonade. Across the restaurant landscape, everyone has a tea, lemonade, or a combination of both highlighted on the menu.
Lipton was strategic with its Fusions offerings. Strawberry Lemonade appeals to a wide range of palates. There is a juiciness with the sweet berry infusion. Additionally, the vibrant color appeals visually.
While pink lemonade is also having a moment this summer, the Strawberry Lemonade pairs well with summer food favorites. From that simple burger to barbecue, it is an approachable option that crosses all types of food genres.
Pineapple Mango is the bolder choice that captures the tropical trend for a wide audience. Combining the two fruits creates more of a punch-like option. Without becoming too sweet, the dual flavor allows the tartness of the lemonade to entice drinkers for another sip.
Thinking about the Pineapple Mango lemonade, it would be the perfect pairing for spicy foods. From some bold chicken wings to spicy shrimp tacos, that combination would be a new take on the always popular swicy food trend.
The Lipton Fusions, a combination of Lipton Iced Tea, lemonade, and fruit flavors are available now. They are sold in 16 oz cans. Retailers include Walmart, Amazon and others. Check with stores for availability and pricing.