As the Official Pizza Sponsor of the NFL, Little Caesars appreciates that its connection to the biggest game of the season is huge. While delicious pizza is always on the menu, it is time to amplify that flavor experience. In their Super Bowl LIX commercial, the taste of whoa is everywhere.
The connection between food and sports continues to grow. It is more than just the impressive stadium menu or the epic tailgate before the game. People use food as their way to connect with other fans, friends, and the moment itself.
Throughout the NFL season, Little Caesars uses its sponsorship as a way to highlight players and fans. While gameday deals are appreciated by many people, it is the storytelling that gets people hungry to place another order.
Speaking about the brand placing an ad during this year’s Super Bowl, Greg Hamilton, Chief Marketing Officer, Little Caesars said, “We are ecstatic to return to the Super Bowl and are excited to deliver more than just delicious pizza. This year’s commercial highlights what makes Little Caesars unique in a bold, crazy-fun way, and captures the kind of energy we love to share with our fans. Plus, there might be something new and exciting to reveal about our hottest product, Crazy Puffs, during Super Bowl LIX week.”
Eugene Levy has an eyebrow raising reaction to the new Little Caesars Bacon and Cheese Crazy Puffs.
Little Caesars’ Super Bowl LIX commercial features Eugene Levy and highlights the newest Crazy Puffs flavor, Bacon and Cheese. As many good actors appreciate, expressiveness is more than voice inflection. It might not be Norma Desmond’s “just one look,” but Levy’s eyebrows get people to notice.
As Greg Hamilton, Chief Marketing Officer of Little Caesars explained, “This ad is all about celebrating the bold, crave-worthy fun that is Little Caesars, and the addition of Bacon and Cheese Crazy Puffs takes it to a whole new level. With Eugene Levy at the helm, we’ve created a spot that’s as deliciously entertaining as Crazy Puffs themselves. Working with such iconic talent showcases our commitment to delivering not only amazing flavors but also unforgettable brand experiences.”
Although some people might not want to lose their eyebrows due to eating the new Bacon and Cheese Crazy Puffs, many people will appreciate the eye-raising flavor. While there are similarities to the Pepperoni and Four Cheese Varieties, this new flavor could become the most popular option.
The Bacon and Cheese Crazy Puffs feature: “blend of melted mozzarella, muenster, and cheddar cheeses, pizza sauce, and topped with applewood smoked bacon, a buttery-garlic flavored drizzle and parmesan cheese.” As the description states, it is quite hearty. The combination of butter, garlic and bacon deserves a moment to savor. While food trends have focused on swicy, this punch of savory flavors should not be missed.
The new menu item is available now. The “Tastes like Whoa” commercial airs during Super Bowl LIX.