Lay’s IHOP Rooty Tooty Fresh ‘N Fruity chips are the ultimate food mash-up

Lay’s IHOP Rooty Tooty Fresh ‘N Fruity chips
Lay’s IHOP Rooty Tooty Fresh ‘N Fruity chips / IHOP

When two iconic food brands collaborate, everyone cannot wait to open the bag and enjoy that first taste. The Lay’s IHOP Rooty Tooty Fresh ‘N Fruity chips are the food mash-up that few people might have imagined, but it is a snack that everyone will want to try.

Lay’s has transformed that classic potato chip with many flavors. From partnerships with other Frito-Lay brands to globally inspired flavors, there have been no shortage of options in the bag. While spicy options are more common, a sweet and savory choice might change the conversation forever.

Recently, IHOP celebrated its iconic Rooty Tooty Fresh ‘N Fruity with a makeover. While just saying the name can bring smiles around the table, it is that iconic flavor that has everyone ordering the food time and again.

With the new Lay’s IHOP Rooty Tooty Fresh ‘N Fruity chips, all the flavors are wrapped up into a single chip. No fork needed. No worrying about dripping syrup. Eat one chip at a time or by the handful. It is a unique offering that cannot be missed.

IHOP’s Chef Art Carl collaborated with the Frito-Lay R&D and Culinary teams to perfect the flavor. Given that the classic potato chip can be a vehicle for a lot of different flavors, this idea works. The chip starts a little sweet, with the sugary maple syrup and the juicy strawberry. Then, it finishes with a bacon note. It is the total flavor experience.

To be clear, the chips are seasoned to create that signature flavor. Whether or not this special seasoning mix could be used on another food remains to be seen.

Although this chip might not necessarily be traditional, it does lend itself to some creative food conversations. Could this chip work on a burger? For people who love those peanut butter and bacon burgers, they might want to pair these chips with that burger.

Also, why not add some texture to a waffle with a sprinkling of these chips on top of a chicken and waffles scenario. There is a flavor connection that can make the idea work.

The Lay’s IHOP Rooty Tooty Fresh ‘N Fruity chips are available at Walmart. The special offering will be available for a limited time. Check with stores for pricing and availability.