Pepsi Zero Sugar Super Bowl Commercial: In its lane, done right

In the just released Pepsi Zero Sugar Super Bowl commercial, Missy Elliott and H.E.R. prove the beverage is in its lane and has done right.

As excitement builds for Super Bowl LIV, the Pepsi Zero Sugar Super Bowl commercial hits the right note. With the iconic notes of a classic rock song “Paint It Black” build, Missy Elliott and H.E.R. set a tone not only for Pepsi Zero Sugar but also for a new way of looking at the popular beverage brand.

Super Bowl weekend is always a huge event for Pepsi. From the highly anticipated half-time show to the numerous concerts and events leading up to the Big Game, Pepsi has interwoven itself into the sports and pop culture event. In many ways, it shows that beverages are more than just a refreshing sip. It is a connection, a feeling and a lifestyle.

Previously, Pepsi announced that Missy Elliott and H.E.R. would be staring in the Pepsi Zero Sugar Super Bowl commercial. The two powerful performers take their spin on a classic rock song in the now released commercial. To say that Pepsi has done right is an understatement.

Take a look at the Pepsi Zero Sugar Super Bowl commercial.

This commercial is clear, undeniable statement for Pepsi Zero Sugar. While the beat is undeniable, the message is more impressive. Make a choice, be bold, be unapologetic and have fun.

Taking that iconic rock song and giving it a new approach, this commercial sets a tone for Pepsi Zero Sugar. If a person wants to make a statement, be herself and stand proud, this commercial conveys those concepts. Maybe it can be the spark to make a change in a preferred beverage choice.

While not necessarily a conscious decision by Pepsi, this Super Bowl seems to celebrate strong, determined women. From Missy Elliott and H.E.R. in this Pepsi Zero Sugar commercial to Jennifer Lopez and Shakira in the halftime show to Lizzo performing at the Pepsi Zero Sugar Super Bowl, it seems to be the year of the woman. More importantly, it is a statement that the strong lane, done right should be celebrated.

The Pepsi Zero Sugar Super Bowl commercial will air on Sunday, February 2, 2020. The Pepsi Zero Sugar will be giving away free beverages if the Super Bowl score ends in a zero.

Pepsi Zero Sugar offers all the same great tasting Pepsi flavor just without the sugar. From the black matte can to foraging its own path, it can be time to discover this beverage.

What do you think of the Pepsi Zero Sugar Super Bowl commercial? Has Pepsi done right?