Tic Tac Big Berry Adventure is bursting with fruity flavor
Tic Tac Big Berry Adventure is the new flavor experience to crave.
The original refreshing mint is getting a new fruity twist. The new Tic Tac Big Berry Adventure is the brand’s newest fruit innovation. Are you ready to give a package a shake?
For over 50 years, Tic Tac has become more than just Ferrero’s signature refreshing mint. From the signature sound from shaking the container to flavor innovation, that small mint is part of the cultural collective.
The new Tic Tac Big Berry Adventure captures a flavor trend in a way that stays true to the Tic Tac brand. Whether eaten one at a time, a combination of flavors or something totally unique to your own personal enjoyment, Tic Tac embraces all the possibilities.
According to Felipe Riera Michelotti, VP Marketing, Tic Tac North America at Ferrero USA, Inc., the brand has seen that there is a great demand for fruity flavors. He said, “Tic Tac sales and industry reports are showing mint and gum users are seeking out other refreshing flavors beyond traditional mint.”
To launch this new Tic Tac flavor, the brand decided to launch two fruity flavors in a single container. The Tic Tac Big Berry Adventure features a rich raspberry and a juicy berry.
Michelotti said, “With Big Berry Adventure, we decided to introduce not one, but two fruity flavors in one pack. This new pair will be sure to add a pop of playful refreshment in a way that only Tic Tac can.”
The newest Tic Tac flavor is part of the Adventure line. Fruit Adventure combines four fruit flavors in a single pack. Now, with the Berry Adventure, consumers have more fruity options to satisfy their cravings.
Overall, Tic Tac has embraced bolder flavors in the past year. Moving beyond the Frosty Mint flavor, Tic Tac pushed the flavor envelope with Tic Tax X-Freeze for more of an extreme mint. In a different direction, it embraced an iconic collaboration with Coca-Cola.
While most people have a preferred Tic Tac flavor, Tic Tac fans are always drawn to that brand. Even if the classic mint is in a purse or pocket, other flavors spark an interest. Sometimes that playful shake can even change up a flavor preference. No matter what flavor comes out of the package, it will shake up a lot of fun.
The Tic Tac Big Berry Adventure is available in 1 oz and 3.4 oz packages. It can be purchased at Walmart or Amazon.
What is your favorite Tic Tac flavor? Are you ready for a new flavor shake-up?