OREO celebrates Milk’s Favorite Cookie 110th birthday with delicious new flavor

Did you know that OREO is set to be a supercentenarian? On March 6, 2022, Milk’s Favorite Cookie will celebrate its 110th birthday. Since such a momentous milestone deserves more than just a single day celebration, everyone can get a taste of a delicious new flavor before the big day. Ready to dunk, twist and enjoy the OREO Chocolate Confetti Cake Cookie?

Over the years, OREO has become more than just an iconic sandwich cookie. While there have been numerous special promotions that have placed the brand in unlikely locales or have evolved the flavor, the reality is that OREO has and always will be fostering ways of connecting with its fans. At times playful and often touching, the brand appreciates that food and culture are forever intertwined.

As OREO marks its 110th birthday, the celebration is more than just another year in the books. It is a time to reflect on how people come together to mark special occasions.

While children see that birthday candle as a light to limitless possibilities, that sense of wonder and whimsy doesn’t have to go up in smoke as they grow. Sometimes, a simple reminder to embrace the fun and dream big is the sweetest reward.

As Sydney Kranzmann, U.S. Brand Manager OREO, said, “Our celebration is inspired by the magical birthday moment that spans generations and cultures…when you close your eyes, blow out the candles, and make a wish. We are so excited to celebrate 110 years of Milk’s Favorite Cookie by encouraging fans to embrace this birthday magic no matter their age and to never stop wishing – we’ll even be granting some fan wishes through our special sweepstakes prizes!

How is OREO celebrating being Milk’s Favorite Cookie for 110 years?

Starting on January 11, 2022, everyone can head to the OREO website to pre-order the new OREO Chocolate Confetti Cake Cookie. In addition, the special celebratory flavor will be available at nationwide retailers starting on January 31.

While many people long for that first taste of the limited edition flavors, this 110th birthday celebration offer represents a first for Milk’s Favorite Cookie. For the first time ever, there are rainbow sprinkles both in and on the cookie.

In addition, the OREO Chocolate Confetti Cake Cookie offers two layers of cream. The signature crème is filled with sprinkles. Separately, there is a chocolate cake flavored crème.

Although many people will focus on the sprinkles aspect, the combination of the two layers brings a black and white cookie feeling to the flavor. Even though many people will be tempted to eat each layer separately, this cookie might be best enjoyed in one whole single bite.

And, since many people enjoy transforming OREO cookies into various desserts, this special flavor offers a plethora of options. From the simple topping to a cupcake to some carefully crafted baking hack, it seems likely that everyone will have a special way of enjoying that celebratory cookie.

Since such a big birthday deserves a huge celebration, OREO will be hosting a sweepstakes where it will grant various wishes. From a “baking class with Dominique Ansel” to a basketball experience with Dwight Howard, it seems that blowing out those birthday candles really does make wishes come true.

As the year progresses, it seems likely that OREO will continue to celebrate. Does turning 110 warrant a celebration for at least 110 days? Milk’s Favorite Cookie deserves its moment of glory.