Chili’s pulls in fans with the ultimate transformation of a fan favorite menu item
Once the door opens, the warm “Welcome to Chili’s” sets the tone for the hospitality during the dining experience. Then, the table is set with all those favorite foods. Now, one of the most talked about menu items, the Triple Dipper, has been transformed. Ready to get pulled into all that deliciousness night after night?
Certain food items are Chili’s classics. The Three for Me is the best value meal around. The shake of the Presidente Margarita gets diners’ heads turning. And, the first note of the Baby Back Ribs jingle is the unforgettable ear worm.
While all those menu items satisfy, it is the Triple Dipper which has taken over the conversation. From the customization to the amount of food, people cannot get enough of that fried mozzarella, Chicken Crispers and more.
Now, the viral menu item is jumping off the table and into people’s homes. Welcome to the Triple Dipper Dream Collection.
According to George Felix, Chili’s Chief Marketing Officer “Chili’s fans have been dreaming about the Triple Dipper all year, so we decided to interpret that dream in the most literal way possible with a set that fully embodies this fan favorite. At the end of a long day, who wouldn’t want to pull on some Chicken Crispers socks, cover those eyes with Burger Bites and cozy up to a Nashville Hot Mozz pillow? As I always say (starting right now), eat well, sleep well, Chili’s well.”
While these dreams might be more savory than sweet, the Triple Dipper Dream Collection is a smart move for Chili’s. After the highly successful Fried Mozzarella Halloween costume, this holiday collection will sell out quickly.
Available for purchase are the following: Triple Dipper Dream Collection, Triple Dipper Bedding Bundle, Big Mouth Bites Eye Mask, and Honey Chipotle Chicken Crisper Socks. Although it would have been nice to have a Chili’s soundtrack to accompany that bedding, someone can create a special Spotify playlist to help drift off to jingle dreams.
Although the whole collection is a little pricey ($100), the eye mask or socks paired with a Chili’s gift card would make for a great holiday gift. After all, everyone needs a little something extra to pair with just a gift card.
Given the success of the Triple Dipper, this holiday collection is a smart choice for Chili’s. People do not want their dining memories to end once they leave the table. It is one of the reasons why social media has such an impact on people’s cravings for food. Putting on those Crispers Socks can spark a craving for that classic menu item.
More information on the Triple Dipper Dream Collection can be found online at welcometochilis.com. The items are available while supplies last. Orders placed by December 12 will arrive in time for Christmas.