Ashton Kutcher is ready to unravel the Cheetos Crunch Pop Mix mystery

On Super Bowl Sunday, the Cheetos Crunch Pop Mix holds a secret for Ashton Kutcher.

Building on last year’s Cheetle hands Super Bowl commercial, Ashton Kutcher takes center stage in the new Cheetos Crunch Pop Mix commercial on Super Bowl Sunday. While some people might know what to expect from the multi-talented Kutcher, Cheetos is always ready to push the boundaries. What does that envelope reveal?

As seen on the Cheetos social media channels, a teaser for the upcoming Super Bowl Sunday commercial has been released. Can you guess what will be revealed?

While this mystery is different from last year’s Can’t Touch This commercial, that iconic aspect of It’s A Cheetos Thing is clear. Whether it is the new Cheetos Crunch Pop Mix, Cheetos popcorn or just the classic snack, everyone can tell a Cheetos fan. That Cheetle on their hands always gives them away.

At the same time, Cheetos is always looking to evolve and give snack lovers something new and exciting. It is one of the reasons why the new Cheetos Crunch Pop Mix has excited many people.

The new snack brings together the familiar and the new. While the classic Cheetos flavor comes through in each bite, the varying textures make snacking exciting.

Also, this Cheetos Crunch Pop Mix could spark a debate around the table. What is the best way to eat it? Some people will happily just grab a handful while others will create the perfect crunch combination. While that concept might not be the mystery in the Super Bowl commercial, it is a food question that deserves to be solved.

The new Cheetos Crunch Pop Mix is an exciting addition to the Cheetos line-up. Rachel Ferdinando, SVP and Chief Marketing Officer, Frito-Lay North America, said “I humbly believe we’ve accomplished (innovation) with new Cheetos Crunch Pop Mix, bringing fans their two most beloved flavors in Cheetos Popcorn with Cheetos Crunchy. And we’re bringing it to the biggest stage with the help of the multi-talented Ashton Kutcher, who we’re thrilled and honored to work with.”

While everyone will have to wait till closer to the big game to see how the story unfolds, one thing is clear. Make sure that you have a couple bags of Cheetos Crunch Pop Mix on the table to enjoy while watching the game. Running out of snacks is definitely a game day party foul.

What is your favorite Cheetos snack? Do you think that you can solve the mystery in this Cheetos commercial?